Cifra produces warp knit seamless apparel for the likes of Nike, Adidas and LuLuLemon and has been at the forefront of the revolutionary production method since its inception.
My friends from Rokabye were commissioned to produce a film that showcased their exclusive, patented production method. The impressive technique allows Cifra to knit garments of any shape and size, with multiple diameters, entirely seamlessly. We expressed multiple USPs, unique to Warp Knit Seamless (WKS), in a seamless journey, from initial design to final, colourful product.
Creative Direction: James Thexton
Animation, Shading, Lighting, Particle Effects, Knitting Sim: Florian Thamer
Animation, Shading, Lighting, Product Renders: Marcus Chaloner